College of Business

College of Business

The College of Business strives to achieve academic, research, and societal excellence by offering high-quality educational programs in the fields of Management, Accounting, Marketing, and Management Information Systems. These programs aim to prepare distinguished professionals equipped with creativity, leadership, and the ability to thrive in both local and global business environments. The College’s vision and mission are founded on the principles of educational quality, applied scientific research, and active community engagement, within a stimulating academic environment that fosters innovation, entrepreneurship, and promotes the concept of lifelong learning. The College offers four undergraduate programs: Business Administration, Accounting, Marketing, and Management Information Systems. It also provides a variety of graduate programs, including the Executive Master of Business Administration (EMBA), Master of Accounting, and the Executive Master’s in Endowment and Nonprofit Organization Management, in addition to advanced diploma programs in Project Management, Human Resource Management, and Internal Auditing and Compliance. These programs aim to prepare and qualify administrative and professional leaders capable of effectively contributing to national development and advancing the goals of Saudi Vision 2030. The College has achieved remarkable milestones in the field of academic accreditation. Its undergraduate programs have been accredited by the National Center for Academic Accreditation and Evaluation (NCAAA), in addition to the Executive MBA program. This accomplishment reaffirms the College’s ongoing commitment to achieving excellence and comprehensive quality across all its academic programs, while continuing its dedicated efforts to obtain accreditation for the remaining ones. This introduction serves as an open invitation to explore our outstanding academic programs, engage with our vibrant university community, and envision the horizons of your professional future. Welcome to the College of Business — where together we shape the future of leadership and excellence.

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Bachelor of Business Administration

Bachelor of Business Administration

Overview

This program was established to meet the increasing demand for specialization in diverse business administration professions in the public and private sectors, and not-for-profit organizations. The fact that Saudi Arabia experienced massive economic development in this millennium and its commitment to implement Vision 2030 of sustainable development necessitated the satisfaction of increasing human power needed in the business administration profession.

In particular, the lack of business school in Al Baha Region and the need to train and educate the required professionals at proximity to serve the local community and others led to the formation of the program.

Objectives

The program intends to achieve following objectives:

  1. Provide students with knowledge and basic research skills.
  2. Improve the management skills of the students.
  3. Regular involvement of the stakeholders in the development of the program.
  4. Conduct scientific research in the field of Business Administration.
  5. Encourage the faculty member to participate in professional development.
  6. Develop community partnership.
  7. Participate in the community development activities.

Program Learning Outcomes

  1. Knowledge and Understanding
    • Define concepts and theories of business administration.
    • State the roles, functions, and processes of business administration.
    • Describe the contemporary environmental factors that influence business performance.
  2. Skills
    • Apply tools and techniques for practices in business organizations.
    • Analyze the process of strategic decision making in a changing environment.
    • Utilize the appropriate information, communication technologies, and numerical techniques in solving business problems.
  3. Values
    • Implement effective leadership, and communication skills.
    • Integrate time management and teamwork.
    • Demonstrate the capabilities of continuous self- improvement.

Potential Jobs

Business Men/Women

Executives and General Managers

Business/Administrative Services Managers

Human Resource Managers

Policy and Planning Managers

Production Managers

Project Managers

Courses Specification