Institute of Studies and Consulting Services

Institute of Studies and Consulting Services

The Institute of Studies and Consulting Services at Al-Baha University was established on 23/5/1433 AH to activate the university's leading and strategic role and contribute effectively to serving the community of Al-Baha region in particular and the Kingdom of Saudi Arabia in general, due to the university's specialists in various academic, research and administrative fields, as well as the availability of spatial, equitable and laboratory capabilities that enable all government and private sectors to benefit from all these elements to support social, economic, environmental and scientific development based on applied scientific research. Conducting studies, research, programs, plans and strategies, organizing meetings, conferences, seminars, panel discussions and workshops specialized in all topics of interest to society, and building investment partnerships with governmental and private bodies and institutions and others.

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Marketing Unit

Marketing Unit

About the Unit:

The Marketing Unit at the Institute of Studies and Consulting Services is responsible for highlighting the institute’s identity and promoting its services. This is achieved through implementing marketing and media activities that strengthen its position among government entities, the private sector, and individuals, while supporting its programs and projects in line with its strategic objectives.

Unit Tasks:

  • Promoting the institute’s services and products through appropriate channels (print materials, email, social media).

  • Coordinating the preparation of promotional materials (brochures, presentations, digital content) that reflect the institute’s identity.

  • Communicating with target clients (government entities, private sector, individuals) and coordinating responses to their inquiries.

  • Supporting the institute’s events and activities by marketing and publicizing them.

  • Monitoring client satisfaction through surveys or direct communication, and reporting feedback to the management.

  • Proposing new marketing opportunities and partnerships that contribute to the growth of the institute’s services.